The purpose of the present study was to develop the scale to measure the apprehension felt in making up among female adolescents. Items of the Perceived-Fashion-Risk Scale developed by Kouyama & Takagi (1987) were revised for apprehension about makeup risk. The Apprehension-about-Makeup-Risk Scale composed of 38 items were administered to female undergraduates (N=253). They also rated several scales for examining scale validity. A series of principal component analyses (with promax rotations) were executed. Apprehension for makeup risk was shown to consist of four components ; namely, self-expression, quality and performance, deviance from makeup norms, and fashionability. Those components were significantly correlated with makeup consciousness (Hiramatsu & Ushida, 2004) and exposure to female fashion magazines (Moroi, Hanataka, & Odori, 2010). The significance of research in apprehension about makeup risk was discussed.
化粧リスク懸念尺度の作成と妥当性の検討
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